Gist: Step challenges exclude 35-40% of regular exercisers. Expanding to running, cycling, swimming, and bodyweight exercises increases participation by 40-60% and engages your most active members.
The Step Challenge Ceiling
Steps are the default group fitness challenge because they are universal — almost everyone walks. But universality has limits:
- Cyclists ride 20 miles and get credit for almost zero steps
- Swimmers burn 500 calories in a pool session with zero steps recorded
- Strength trainers spend an hour doing pushups, squats, and deadlifts — zero steps
- Indoor exercisers on Peloton bikes, treadmills, and rowing machines get partial or no step credit
The result: your most active, dedicated exercisers are the ones least engaged by step-only challenges. A Deloitte Corporate Wellness Report (2024) found that offering 3-4 activity options increased challenge participation by 40-60% compared to step-only formats.
Activity-Specific Challenge Formats
Running Challenges
Best format: Daily distance minimum (2-3 miles/day) or total accumulation (75 miles in 30 days). Verified through GPS-enabled fitness trackers. Indoor treadmill runs also count with most modern trackers. Stakes: $25-$50.
Data: Running challenges have the highest solo completion rates of any activity type — 82% on Cadoo — because runners are already habitual exercisers. Adding stakes ensures they do not skip the days they "do not feel like it."
Cycling Challenges
Best format: Total distance (100 miles in 30 days) or daily minimum (5 miles/day for 3/5 days). Supports outdoor cycling (GPS) and indoor cycling (Peloton, Zwift, Wahoo). Stakes: $25-$50.
Data: Cycling challenges attract the highest average stakes on the platform — cyclists tend to be competitive and confident. The Peloton/Zwift integration captures a large indoor cycling audience that step challenges miss entirely.
Swimming Challenges
Best format: Distance-based (swim 2 miles/day or 50 miles in 30 days). Requires a water-resistant tracker (most Garmin, Fitbit, and Polar models). Stakes: $20-$40.
Data: Swimming is the most underserved activity in group fitness challenges. Almost no step challenge platform supports it. For groups with swimmers, offering a swim option often unlocks 5-10 participants who would otherwise not join.
Bodyweight Exercise Challenges
Best format: Daily rep count (50 pushups/day, 50 situps/day, 50 squats/day for 3/5 days) or total accumulation (1,000 pushups in 30 days). Verified through AI video pose detection on Cadoo — no tracker needed. Stakes: $15-$30.
Data: Video-verified bodyweight challenges are the most accessible — they require zero equipment and no fitness tracker. Just a phone camera. This makes them ideal for groups where not everyone has a wearable device.
How to Run a Multi-Activity Group Challenge
- Survey the group: Ask what activities people already do or want to try.
- Create parallel challenges: One for each popular activity (e.g., a running challenge, a cycling challenge, and a pushup challenge running simultaneously).
- Standardize stakes and duration: Same entry stakes ($25) and same duration (21 days) across all activities. This keeps it fair and comparable.
- Track team completion rate: The group metric is percentage of members who completed their chosen challenge. This creates unity across different activities.
Conclusion
Step challenges are a fine starting point but they leave 35-40% of exercisers out. Expanding to running, cycling, swimming, and bodyweight exercises captures your full group, engages your most active members, and increases overall participation by 40-60%. Verification through trackers and video keeps it honest. Stakes keep it committed.
Go beyond step counting
Browse Cadoo challenges for running, cycling, swimming, pushups, situps, squats, and more. All tracker-verified or video-verified.
Browse All Challenge TypesFrequently Asked Questions
What group fitness challenges work besides step counting?
Running (daily distance or total mileage), cycling (distance via GPS or Peloton/Zwift), swimming (distance with waterproof tracker), and bodyweight exercises (pushups, situps, squats verified by AI video). All can be run as group challenges with financial stakes.
How do you verify exercise in a group challenge without step counting?
Fitness trackers (Garmin, Fitbit, Apple Watch, Polar, etc.) verify running, cycling, swimming, and walking via GPS and accelerometer data. Bodyweight exercises (pushups, situps, squats) are verified through AI video pose detection on your phone camera.
What is the best multi-activity challenge platform?
Cadoo supports 11 activity types with both tracker and video verification, making it the most versatile platform for multi-activity group challenges. StepBet is limited to steps. HealthyWage and DietBet are limited to weight loss.







